Zapier Blog · Jun 17, 2026
How Zapier can help you with valuemaxxing, not tokenmaxxing
Reviewed by Errol Vogt, Site support technician & online learning analyst · original summary · editorial policy
Zapier argues teams should measure the value AI delivers, not how many tokens employees burn, pushing back on 'use AI enough' metrics and runaway bills.
Operator takeaway: If your AI spend is climbing, judge tools by the work they remove, not by usage counts — 'use AI more' is the wrong target.