Zapier Blog · Jun 18, 2026
9 Google Forms features you should know about
Reviewed by Errol Vogt, Site support technician & online learning analyst · original summary · editorial policy
Zapier walks through nine underused Google Forms features — response routing, quizzes, branching, and look-and-feel customization — to show the free tool is far more capable than its simple reputation.
Operator takeaway: For a front desk collecting intake, bookings, or feedback, Google Forms can route and customize responses for free before you pay for a dedicated form tool.